![]() ![]() However, he admitted that their search engine still has some ways to go. Unlike Bing, it would not “blindly scrape” and copy search results from Google. They also aggregate and optimise them.Įich also argued that Brave’s search engine is a machine learning system that focuses on its users. He said today’s machine learning systems do not simply copy search results from Google. However, similar to Microsoft, Eich believes using clickstream data in this manner is neither wrong nor unethical. Microsoft did it with Bing a few years ago, which earned it a lawsuit from Google for allegedly copying its search results. Utilising clickstream data to provide search results is nothing new. This is to ensure that users would not be identified over the information they share online. To ease concerns over the system’s potential data privacy issues, Brave Chief Executive Brendan Eich assured everyone that the data provided by users, called “clickstream” data, would be anonymised. Then, the search engine would utilise the data it receives to refine its search capabilities and provide the answers its users are looking for. People who would join Brave’s data-sharing system will provide information about the things they search online and the results they click on. Instead, it would rely on the users of its search engine. Breaking away from the norm, Brave said it would not piggyback off the search giant. This is why most of them would re-use search results from Google. Search engines require many resources to collate data, build an index of data, and then deliver accurate search results to users. Brave used this technology as the foundation of their new search engine. Unlike Google, Tailcat could deliver search results without tracking users’ online behaviour or asking them to create a profile. In early 2021, Brave acquired Tailcat from Hubert Burda Media in Germany. Now that you know the answer to the question “ What is Brave browser ?” the next thing you should know is how its new search engine works. Publishers of web content and YouTube or Twitch videos can also sign up to receive payments from Brave users. Besides eliminating traces of their online behaviour, this system will also provide them with a percentage of ad revenues through Brave’s cryptocurrency. However, users will have the option to continue having an ad-free search experience by paying up and joining Brave’s ad system. Once the initial run is over, the ads will start showing up. This service is similar to those offered by other browsers, such as Apple Safari, Mozilla Firefox, and Microsoft Edge. #BRAVE SEARCH CODE#On its first run, it would automatically remove ads and delete code that can track a user’s online activity. However, the people behind Brave are confident that they have a chance to claim a more significant share of the market as Google scrambles to protect its users’ data privacy while governments intensify their antitrust scrutiny of the search giant.įocusing on the privacy of its users, Brave will have its own search engine in the later part of 2021. Bing followed in second place with a measly 2.7%. Processing more than 92% of online searches worldwide, the search giant certainly has the lion share. It recently announced the launch of its own search engine as part of its efforts to challenge Google and make a mark in the highly lucrative search market. So, what is Brave browser and what makes it different from the search giant? A Closer Look at Brave Browser and Search Engineīrave web browser rose to fame because of its ability to block ads. These include Brave, a new browser and search engine said to provide a safer alternative to Google. These days, there are many new web browsers, many of which have built-in search engines. This way, you can better optimise your website to meet your visitors’ specific browsing needs and provide them with a better user experience. As a recruiter, it’s essential that you’re familiar with the web browsers and search engines your prospects are using. ![]()
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